Sustainability Book Reccomendations

Explore our collection of sustainability resources for marketing professionals, featuring a wide selection of book reccomendations. Dive into our curated selection of books on sustainable marketing, offering practical insights and strategies for integrating sustainability into your marketing practices.

The Carbon Almanac: It's Not Too Late

by The Carbon Almanac Network (Author), Seth Godin (Editor, Foreword), July 12, 2022.

A comprehensive guide on carbon’s impact on the climate through essays, graphs, tables and other helpful content. Put together from hundreds of contributors that span across industries and disciplines.

Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good

by Michelle Carvill (Author), Gemma Butler (Author), March 19, 2024.

A resource for marketers to help navigate the complexities of sustainability in an easy-to-understand format while providing practical recommendations on aligning marketing and sustainability goals to drive business growth.

Also check out the podcast of the same name.

Sustainable Marketing: How to Drive Profits with Purpose

by Michelle Carvill (Author), Gemma Butler (Author), Geraint Evans (Author), January 21, 2021.

This book highlights how important sustainable marketing is and delivers a guide on how advertisers, agencies and other organizations can implement and drive sustainable practices.

The Solutionists: How Businesses Can Fix the Future

By Solitaire Townsend, April 25, 2023.

A blueprint with the steps and strategies to lead advertisers and agencies to become more sustainable. Featuring stories from global business leaders about how to drive business growth while solving the climate change crisis.

Greener Marketing

By John Grant, July 2020.

This book showcases up-to-date learnings, case studies and more while aiming to guide advertisers on how they can positively impact climate change. Read more

Sustainable Advertising: How Advertising Can Support A Better Future

By Matt Bourn and Sebastian Munden, March 26, 2024.

How every step in the advertising process can be made more sustainable and future-proof while still driving profits, and provides action plans that advertisers and agencies can take to improve their sustainability.

Net Positive: How Courageous Companies Thrive by Giving More Than They Take

by Paul Polman (Author), Andrew Winston (Author), October 05, 2021.

Former Unilever CEO Paul Polman and climate expert Andrew Winston reveal key lessons from Unilever and other leading companies about how fixing today’s problems can lead to greater profits.

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