How Do GreenPMPsTM Reduce Carbon Emissions?
Package Premium Ad Inventory
GreenPMP™ Available as Direct and Premium Programmatic Ad Inventory
Activate your custom Sharethrough GreenPMP™ through your preferred DSP or through managed service.
GreenPMP™ benefits includes:
Excludes high emission domains/apps
Excludes MFA (Made-for-Advertising) websites
Reduces emissions by 20-25% on average vs. standard deals
Our PMPs are built specifically by format based on your campaign goals:
And many more...
GreenPMP+™ Reduces Emissions & Increases Performance by Removing Problematic Placements
GreenPMP+™ includes all filters from GreenPMP™ in addition to the benefits below.
Problematic placements include:
Ads that render below the fold before the user scrolls
Ads that reload frequently, especially when out of view or when the user isn’t in the tab
Get Started with GreenPMP+™ Today!
Measure & Report
Detailed Carbon Footprint Reporting to Track Progress Towards Net Zero Emissions
Detailed reporting on your campaign’s carbon footprint including impressions, carbon offsetted and its equivalents:
- Grams of CO2 to be compensated
- Carbon equivalents
- Carbon emissions per domain
